“With a well-crafted IEP, digital health innovators can efficiently generate the evidence needed to demonstrate patient benefits, support market access and reduce risk of failure. The IEP resources will support companies in building smarter, efficient and more strategic evidence plans over the entire product lifecycle—turning great ideas into evidence based digital health products that provide value to patients and the health care system.”

-Sean Tunis | Senior Fellow, Tufts Center for the Evaluation of Value and Risk in Health (CEVR) and Principal, Rubix Health