As innovative digital health capabilities continue to emerge and promise opportunities to advance science, engagement, and outcomes alike, pharmaceutical and biotech organizations must undertake significant transformation initiatives to systematically embed these new capabilities across internal ecosystems.
This project will support the continued development, adoption, and scale of digital health capabilities within pharmaceutical and biotech organizations by identifying best practices in cross-functional digital health operating models, developing maturity models and toolkits to support innovation across the lifecycle, and accelerating organizational change management to adopt a shared vision for the digitization of medical product development and commercialization.
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