The ‘IMPACT’ initiative, co-created by DiMe and ATA, aims to go beyond conventional telemedicine efforts that are layered on top of existing healthcare organizations, and to instead develop solutions that its organizers call “virtual-first.” Virtual first medical care combines digital medicine, communications technology, and clinical expertise for patient-centered healthcare. IMPACT is a pre-competitive collaboration of leading digital health companies, investors, payers, and consultants dedicated to supporting virtual-first medical organizations and their commitment to patient-centric care.